As 2024 draws near, search engine optimization does not seem to stop changing at blindingly fast rates. Staying ahead of the competition or improving your existing search engine rankings requires, more than ever before, keeping ahead of the learning curve. Future proofing an SEO strategy means you can stay ahead of the trend, staying alert, and proactively adapting to the trends that are emerging. Let’s take a closer look at the top trends for 2024 and how one can merge them into an SEO strategy to stay ahead of competitors.